Building corporate reputation with stakeholders
نویسندگان
چکیده
منابع مشابه
Corporate reputation: Meaning and measurement
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The work presented in this thesis is, to the best of my knowledge and belief, original, except as acknowledged in the text. The material has not been submitted, either in whole or in part, for a degree at this or any other university. I Acknowledgements I would like to express my deepest gratitude towards Dr. Kelvin Tan, whose insightful guidance, generous help and encouragement have helped me ...
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ژورنال
عنوان ژورنال: European Journal of Marketing
سال: 2010
ISSN: 0309-0566
DOI: 10.1108/03090561011079918